
Nike iD has definitely been a successful concept for Nike as a
company. By giving customers the freedom to design their ideal pair of
kicks, Nike ensures that their clientele has the ability to create what
they want, how they want it. To allow for more creative energy, Nike iD
launched a redesign of the one of the web’s more innovative concepts.
This new site improves on the previous verison on many levels and now
the consumer can create in a near 3D form just by clicking on the
different parts of the sneaker. Essentially then, Nike iD serves as the
everyman’s method to designing shoes.
Today, the iD lineup has updated to include new models, including
the Rejuven8 iD. A far cry from older Nike designs such as the Dunk,
the Rejuven8 itself represented a totally new design for Nike. By
granting consumers the right to design their own pair of Rejunven8’s,
Nike is letting one of their newest designs become better exposed to
the public. The dynamic visuals of these kicks will definitely accent
whatever colorways lurk in the minds of all those out there with a
creative touch, or anyone that just wants a colorway never before seen
in Nike showrooms! In addition, because of its modular design,
consumers can get up to three booties for those who still can not
decide.

Flywire is perhaps one of Nike’s more high profile new technologies
as of late, thanks to the phenomenal marketing campaign for the Nike
Hyperdunk, which features said high-tech material in its construction.
By cutting down on required materials, thereby saving on weight, while
sacrificing nothing in terms of performance, Flywire is undoubtedly a
technology that will see widespread use amongst Nike’s various product
lines in coming years. In the running field however, Nike has already
incorporated the technology into its Zoom Victory+, one of their best
running shoes to date. Now, the Zoom Victory+ has been added to the
repertoire of kicks available for customization on Nike iD, Nike’s
online shoe customization service.
Newly revamped, the Nike iD online creation system features a nearly
full 3D interface, with the ability to freely view the shoe from almost
any angle imaginable. The service itself has been streamlined as well,
allowing for customization options for each part of the sneaker to be
accessed simply by clicking on the respective part of the shoe. For
example, if one wanted to change the color of the flywire, you would
simply click on it, and a bubble with the available colors would appear
next to the image. The Flash design used in this site was definitely
well thought out by Nike, and will contribute to an easier, more
user-friendly design experience! If you want to cop these Zoom
Victory+’s, and put your own special touch on them, get them now at NikeStore.